Networking – PRSSA @ Kennesaw State

21Apr 2024 by kennesawprssa No Comments

Kennesaw PRSSA Partners with Ketchum Atlanta to Bridge the Gap Between Classroom to Corporate

Networking

By: Zari Muhammad Kennesaw PRSSA members are getting ahead of the game by embarking on agency tours with PR giants like Ketchum Atlanta. The students had an immersive experience with Ketchum executives on March 27, 2024, where they learned about Ketchum’s mission and values, recent campaign successes like Wendy’s Mercury Retrograde Menu, the annual fellowship program for recent graduates, and the future of AI in PR. Across the country, college students are graduating at exponential rates without experiencing an authentic workplace, leaving them inadequately prepared for entry-level positions. Throughout the presentation, the spirit of Ketchum could be felt from their employees, as they beamed with excitement to answer questions and share career insights with KSU PRSSA members, making sure to connect everything back to their “why.” “We show up every…

Networking, Networking, Networking

Informational, Networking

How many times have you been in a PRSSA meeting or a PR class and have heard the term “networking”? Most likely, all of you reading this blog post have been told that networking is like the master key into the world of communications. Networking is complicated and can sometimes be intimidating. Most people don’t know where to start when it comes to networking. Here’s the thing; you can’t be afraid of it. You can’t be afraid of the cold calls, out of the blue emails, or the “Hey, random question for you.” Just by putting yourself out there, you are extending your olive branch into the world of communication. I’ll tell you all a funny story. I have worked restaurant jobs while in college, and many customers like to…

What Can I Do with a PR Degree?

Informational, Networking, Tips & Tricks

So, you’re thinking of majoring in public relations, but don’t know what careers it entails? Public Relations has many different avenues to explore from. The most common public relations career you will hear is a Public Relations Specialist. Here are five most common careers that public relations degree prepares you for besides PR Specialist. Public Relations Manager This is a mid-level management job for someone with 6-8 years of experience with PR. Some of their job duties include creating and maintain an appropriate and acceptable public image for their client by communicating programs and accomplishments. PR Managers also are equipped with fielding media questions and release information to address negative publicity and handle emergency crisis. Median Salary: $112,828 Social Media Specialist This role is designed to communicate with he public through…

Category: Networking