NONPROFIT PR
Public relations is critical when working for a nonprofit organization as it determines the bottom line for the organization itself and shapes public opinion. One can best describe public relations as a "storytelling" career in which you are trying to communicate a specific message to your target audience. PR professionals working with nonprofits have one very critical task:Establishing a positive image for your organization in the media to increase donations. When working with nonprofits, an excellent public relations strategy can increase the number of donors within the target audience. But often, an organization can face crisis mode, so a perfect public relations strategy can reflect the gravity of situations that may not be told correctly. It is vital to make your message as transparent as possible. The public must understand…